It’s refreshing to read a book that lives up to its
name. When the authors say “complete”
they are serious. Four areas are covered
in detail: starting, building/setup, marketing, and maximizing revenue. How detailed is the information given? This
book cover details many newcomers would not even think were that important. From choosing your business name and domain
name, setting up phone numbers and e-mail addresses, and selecting a logo to
accounting, this book delivers.
There are many online services and platforms vying for your
attention. This book helps you weed
through all the options and find the best tools for each business task. If you need to know what to do and how to do
it, this book offers the checklists you need and links you to tools that make
the process less daunting. I highly recommend How to
Start an Online Business to anyone considering an internet-based business. Although the focus is on online stores, many
of the recommendations could also help indie authors, affiliate marketers, and
other entrepreneurs.
I received a free review copy of this title in exchange for
my honest review.
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